BIOHM

The only total gut probiotic.

OVERVIEW

BIOHM is a wellness brand focusing on the role bacteria and fungi play in overall health. They were looking to elevate their existing brand and packaging to better reflect their position as a leader in gut health. Using the current packaging structures a brand system was created to easily scale their suite of products, highlighting scientific elements with silver foil and using microscopic imagery to show bacteria.

Created @ The Stable

ROLES

Packaging

TEAM

CD: Rebecca Sloat
ACD: Joel Schierloh
LEAD DSN: Tyler DeHague
STRAT: Nick McVey

  • Unused concepts from the initial rounds of packaging design.

PACKAGING

Focusing on the science of gut health through ingredients highlights and benefit callouts.

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